Creating Moments

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

Don’t worry about sounding professional. Sound like you. There are over 1.5 billion websites out there, but your story is what’s going to separate this one from the rest. If you read the words back and don’t hear your own voice in your head, that’s a good sign you still have more work to do.

Be clear, be confident and don’t overthink it. The beauty of your story is that it’s going to continue to evolve and your site can evolve with it. Your goal should be to make it feel right for right now. Later will take care of itself. It always does.

Mary Cail

Mary Cail earned her PhD and two additional graduate degrees from the University of Virginia. She is the author of Alzheimer's: A Crash Course for Friends and Relatives and Dementia and the Church: Memory, Care, and Inclusion. Mary taught in the graduate school of psychology at James Madison University, where she chaired a national accreditation task force; she has served as a faculty consultant for the University of Virginia’s Department of Academic Affairs. Her op-eds, articles, and blogs on dementia have been published by the Los Angeles Times, the Miami Herald, the Chicago Tribune, Maria Shriver’s Architects of Change series, and the University of Virginia alumni magazine, Virginia, among others. Alzheimer's: A Crash Course for Friends and Relatives was chosen for inclusion in the 2015 Virginia Festival of the Book, and her work to create social opportunities for dementia patients and caregivers in her community was featured on the Charlottesville Newsplex series, Stephanie's Heroes. Mary is the founder of the All-Weather Friend.

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Keeping Love Alive

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Alzheimer’s: A Crash Course